“I was on the first page of Google within my first 6 months of trading. Couldn’t be happier, great service and a friendly team.” – Lee Jackson, Director
Jackson Motors are a friendly garage comprising of multiple operational service bays enabling them to offer a complete range of services including MOT testing, all aspects of vehicle diagnostics, servicing and repairs.
The garage (formally known as “Bobbetts MOT Centre”) required a rebrand following new ownership. There was no online presence so we were given a clean slate to modernise the company’s look and feel whilst providing the business with a digital platform to generate new clients.
WHAT WE DID
We provided over 20 proofs to kick start the new logo design. Lee was looking for something modern which made him stand out from other garages in the local area. The colour red was chosen to illustrate strength, confidence and warmth within the new design. This was paired with a neutral grey to give a professional feel to the business. These psychological colour properties were carried across to business cards, local newspaper adverts, the new Jackson Motors website and social media channels to provide consistency. As this was a complete rebrand project it was vital to make sure existing customers reconnected with the new look.
Jackson Motors have had an incredible year of growth, they have recently invested in new diagnostic equipment and had to take on more engineers to cope with the workload. The business is now ranking at the top of Google and their professional services are being awarded with excellent reviews online. They are now highly recognised in the area as one of the best garages for vehicle servicing.
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